Mobile SEO is more important than ever. Google changed their ranking algorithm in late 2016 / early 2017 in which they prioritize mobile sites first for content, then desktop sites. Also, Google is scanning your social media presence and ranking your site based on how often content is shared. Before you start overreacting to rush … Continue reading Want to make Mobile SEO a priority? 3 items to focus on for improving mobile
When creating a product that really makes an impact, you need to take your time. Many companies try to rush releasing a new product or campaign without thinking it through. Many times these are based on feedback received from customers. However, not all feedback is considered good. Many times, you have to dig deeper with … Continue reading Be Methodical In Asking Questions
Why are we asking questions about our wireframes, designs or products? As designers, shouldn’t we know what looks good? Well, as designers we DO KNOW what looks good. You could have the best looking designed app in the world, but if it’s hard to use, no one will use it. How are we going to … Continue reading Creating Questions For Impact In UX Testing
What you need to do is conduct research and do testing in order to have solid data before you create your designs. Yes, this needs to take place before the design process and throughout the whole project lifecycle, including during the design process. UX testing suggestions I did UX testing for our B2B website … Continue reading Ok, so I understand that UX is important. What’s next?
Walt Disney said the famous phrase of "Details matter." To Disney, there was no such thing as an insignificant detail in regards to experiencing Disney’s brand from movies to the theme parks. Have you noticed in Disneyland the small details such as the Mickey Mouse heads throughout the park? Whenever I go see a Disney … Continue reading 20% growth maintained for over a year after this website makeover. Learn why the details matter.