Scale Retention and Optimize Your Business With Your Email List

The number of people going to your site doesn’t matter. You may be getting tons of traffic but if people are bouncing away from your site, then that is not effective at all. If you’re not spreading the word about your product or service and just throwing up ads, that is not connecting with your … Continue reading Scale Retention and Optimize Your Business With Your Email List

Building Sustainability with Validated Learning

Companies exist not to make stuff, make money, or serve customers. They exist to learn how to build a sustainable business. This learning can be validated scientifically, by running experiments that allow us to test each element of our vision. The term “validated learning” was coined by Eric Ries, author of The Lean Startup. Validated … Continue reading Building Sustainability with Validated Learning

Applying Philosophy to Design Thinking: Stoicism

Design is about human experience. What’s a better way to learn how to think and how people think other than learning some philosophy? Especially if it can be applied daily to realistic circumstances and is not abstract or controversial. Stoicism: What Stands In the Way Becomes the Way I highly suggest that you learn the … Continue reading Applying Philosophy to Design Thinking: Stoicism