Nowadays, we have pressure on us to fit this image of being a jack-of-all trades. For example, if you are creative, some organizations expect you to be a mediocre designer, videographer, print designer and more. Now, it’s easy to fall into this trap, however you will not be able to advance in your career and … Continue reading How to Stand Out as a Creative Among the Noise
Everyone has an agenda. This can be applied to organizations as well, including departments. As a designer, to maximize your projects, you need to be able to understand the agendas of other departments in your organization, not just yours. As those of us strive to become Art Directors or Project Managers, knowing the agendas of … Continue reading Understanding Organizational Agendas To Maximize Results
Why are we asking questions about our wireframes, designs or products? As designers, shouldn’t we know what looks good? Well, as designers we DO KNOW what looks good. You could have the best looking designed app in the world, but if it’s hard to use, no one will use it. How are we going to … Continue reading Creating Questions For Impact In UX Testing
I've never been a fan of Valentine's Day. Even when I've been in relationships I have never been thrilled by this holiday. It's always some sort of forced obligation of one partner to buy their significant other flowers (usually, a dozen roses), spend a ton of money at a fancy restaurant, and pick out a romantic … Continue reading Overcoming the obligated good deeds holiday aka Valentine’s Day
What you need to do is conduct research and do testing in order to have solid data before you create your designs. Yes, this needs to take place before the design process and throughout the whole project lifecycle, including during the design process. UX testing suggestions I did UX testing for our B2B website … Continue reading Ok, so I understand that UX is important. What’s next?
I had first heard about Ryan Holiday, writer and media strategist, from reading The Obstacle Is the Way which is a book on applying stoicism in the modern world. That book had a profound impact on my career and has lead to exponential growth (I wrote a post on how I apply stoicism to my design … Continue reading Want to grow your business exponentially with Growth Hacking? This is the book to get.
What does it mean to grow your company's brand? Why are you growing and what areas are you focused on growing in? These are important questions to ask yourself when coming up with marketing campaigns and overall strategy for the company you work for. You can have tremendous growth, not asking yourself these questions, and … Continue reading Building Durability Into Your Brand
As designers, we are usually people who are focused on perfection – getting the details right pixel by pixel. While it’s wonderful to be detailed oriented, that approach shifts our view from the overall objectives of a business, to the microscale to just the project itself. As a designer, of course you want your work … Continue reading Take Design Thinking in the Startup Environment with Venture Design
Have you heard of future casting? It’s like predicting the weather. Sometimes it is right and other times it can be off. To future cast, you need to write possible headlines about things happening in world events, pop culture and more that tie to your product or service. It allows you to to apply context … Continue reading Get Better at Predicting with Futurecasting
Hi again readers, I went to San Francisco earlier today to seek inspiration for my writing. One of my suggestions is that when you're in a creative rut, you need to shake things up. Taking my own advice, I took off for my adventure today. Here are my take aways from today on generating inspiration … Continue reading Go Out Exploring For Inspiration