Understanding Organizational Agendas To Maximize Results

Everyone has an agenda. This can be applied to organizations as well, including departments. As a designer, to maximize your projects, you need to be able to understand the agendas of other departments in your organization, not just yours. As those of us strive to become Art Directors or Project Managers, knowing the agendas of … Continue reading Understanding Organizational Agendas To Maximize Results

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Design Thinking In Action

So I had the chance on November 17th, 2016 to attend a workshop ran by frog design during SIWeek Workshop: Remaking Transportation. I got hands on experience in design thinking with a group of complete strangers of working professionals in the Bay Area to work towards solving this problem in a two-hour time frame. Despite … Continue reading Design Thinking In Action

Reframe Your Way of Thinking of Design

  Now that you know your WHY, let’s reframe the way you think about design. As you read in the last post, design is not just the visuals. Experience is the engine that drives design, not the other way around. Users are the fuel. If the fuel isn’t compatible with the engine, then the car … Continue reading Reframe Your Way of Thinking of Design